Primary Times - the definitive what’s on and where to go family guide of activities and events for children of primary school age. Things to do with your kids during the school holidays including arts and craft activities, music and theatre for children, parties, competitions, days out, and family attractions along with term time drama schools, dance classes, after school clubs and sports activities. Things to do at a place near you!
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Summer Skills for Life: How Families Can Turn the Holidays into Learning Adventures
20th June 2026
The summer holidays are the perfect opportunity for children to build confidence, creativity and independence while having fun. Learning doesn't have to stop when school finishes – some of the most valuable lessons happen through everyday experiences, family adventures and trying something...
Screen-Free Summer Challenge: 10 Fun Ways to Unplug and Make Memories Together
16th June 2026
Looking for ways to keep the children entertained this summer without relying on screens? Our Screen-Free Summer Challenge is packed with simple ideas to help families unplug, reconnect and create lasting memories together. Whether you're heading outdoors, getting creative at home or discovering...
Dani Harmer Joins Bernard Matthews Family Food Campaign
12th June 2026
For generations, parents have told their children not to play with their food, but now staple British food brand Bernard Matthews, is rewriting the rules and celebrating the power of play at family mealtimes. The frozen food favourite is officially launching its campaign to encourage families across...
Football Coach and Dad of England Stars Backs Play Their Way Ahead of World Cup
10th June 2026
Play Their Way, the national child-first coaching movement funded by Sport England and The National Lottery, has been backed by a leading football coach and father of two of England's biggest football stars. Nigel James, father of World Cup debutant Reece James and Lioness star Lauren James, hosted...
Great British Summer Savings Scheme to Cut the Cost of Family Days Out
9th June 2026
Families across the UK will be able to enjoy cheaper days out this summer thanks to the launch of the Government's Great British Summer Savings scheme. From 25 June to 1 September 2026, VAT on a range of family-friendly activities will be reduced from 20% to 5%, helping households save money during...
New Animation Challenges Negative Perceptions of Dyslexia Online
21st May 2026
9 in 10 say online dyslexia descriptions damage children’s future, as Made By Dyslexia launches star-studded animation and global campaign to change the narrative A new global behaviour change campaign from charity Made By Dyslexia aims to transform what millions of children and parents find...
Experience nature anew with 30 Days Wild: a month-long immersive adventure from The Wildlife Trusts
20th May 2026
Get closer to nature using all your senses in June for 30 Days Wild We might be familiar with the visual beauty of nature, like the eye-popping colours of a butterfly wing or a spectacular sunset, but have you ever sniffed a wild cowslip or heard the ‘bubbling’ of a cuckoo? Throughout...