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RoosterMoney - Pocket Money App For Children
What is RoosterMoney?
RoosterMoney is a pocket money app that helps parents teach their children the value of money in a digital age. Simple, progressive and gameful, RoosterMoney brings to life all the sound traditional financial principles we were brought up with (or wish we were!) and makes managing money smart, relevant and fun.
Their mission is to transform the way the world talks about money with their children. Families can start sing the app as a star or reward chart, then graduate to a pockey money tracker before moving on to the Rooster Card when they are ready
How is works:
From as young as four, you can award Stars in the app as a first introduction to the concept of earning and rewards. When they are ready, you can move your children onto the Pocket Money Tracker that lets them keep track of their earnings, save towards goals, and develop good money habits, without having to make actual deposits.
As the kids get older you can graduate them to ‘real money’ with the Rooster Card, giving you flexible parental controls, and giving them the independence to make considered choices about saving and spending in a safe environment. RoosterMoney believe the best lessons are learned by ‘doing’. RoosterMoney encourages families to learn together so that parents can actively educate and empower their kids financially – giving everybody the reassurance that they’re fully prepared for the future.
Who started it and why:
RoosterMoney was started by a group of passionate parents to answer one question:
“How do I, as a parent, teach my children the value of money in a digital world?”
We all have our childhood memories of getting some spare change from Mum or Dad and running down to the candy store, or saving it in a piggy bank. But things have changed a little since then. Kids want more things online, and parents are carrying around less cash. Financial capability is an essential life skill, but it’s getting harder to teach. The latest OECD PISA global study found that 1 in 4 students aged 15 are unable to make simple decisions on everyday spending, and 2 in 3 can’t read a bank statement.
Research by the Money Advice Service also shows our adult money habits are set by the age of 7, younger than most of us expect. And what’s more it’s the parents who are the key influence on those habits. At RoosterMoney we believe that by creating teachable moments
as part of everyday life at home and starting early, you can transform a child’s understanding of money.
We take children from their first steps in understanding the value of money (from as young
as 4) to the point when they have the confidence and fundamentals needed to take control
of their own bank account.
To quote our CEO, Will Carmichael:
“We believe the world would be a better place if we all started having positive conversations about money earlier on in life.”
For more information please contact
press@roostermoney.com
Site: www.roostermoney.com/gb
Instagram: www.instagram.com/roostermoneyhq/
Facebook: www.facebook.com/roostermoney
Twitter: www.twitter.com/rooster_money
See what families say
www.youtube.com/watch?v=7RPOcXfznE4