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KIMBERLEY WALSH JOINS TESCO AND A TEAM OF MUMS TO HELP THE NATION GET MOTHER’S DAY RIGHT THIS YEAR – AFTER ALL, MUMS KNOW BEST!
Following research from Tesco revealing a quarter of mums are left disappointed on Mother’s Day, celebrity mum of two, Kimberley Walsh has joined Tesco and a team of real mums to help Brits up their efforts this year.
To help the quarter of the nation who admitted they wish they had more help making the day special, Kimberley was in Tesco Watford Extra yesterday sharing her experiences of Mother’s Day and what makes it special for her, as well as offering Tesco customers advice on the types of gifts to buy and experiences to plan. From now until 11th March, customers will also be able to ask Tesco colleagues in-store and on social for advice on how to celebrate the occasion.
The survey, commissioned by Tesco to understand how the nation celebrates the day, unveils that despite 1 in 6 people thinking their mum doesn’t care about the day, over two thirds (70%) of mums admit they do. Sadly, for over a third of mums it’s one of the only days that makes them feel special (35%) and for almost a quarter (23%) it’s one of the only times they receive a thank you.
As the research reveals that most people (79%) admit they could make more effort, with more than half (53%) putting less than half an hour’s thought into planning it and 1 in 10 admitting to forgetting it altogether, Tesco is keen to help the nation create the special occasion mums deserve. When asked to share the secret to a perfect Mother’s Day, although almost half (43%) admitted a thoughtful gift is key, almost three quarters (71%) of mums said the most important thing is being with them on the day.
Kimberley says: “When I heard that so many mums are left disappointed, I jumped at the chance to join Tesco and the other mums to offer advice. A great day for me is enjoying time with my boys, but breakfast in bed or help with the chores are lovely treats too. There’s so many ways to say thank you, so I can’t wait to help people make the day special this year.”
To help remind Brits that the most important thing is spending time with your mum this Mother’s Day, a team of real mums will also be sharing their dos and don’ts for the special day via a film on Tesco’s social channels, revealing some of the hilariously unsuitable gifts they’ve received over the years.
Top dos from mums this Mother’s Day
- DO make time to spend the day with your mum – believe it or not she likes to see your face
- DO try to cook a meal – she will appreciate the effort whatever you manage to serve up
- DO put more thought into the present – the pooch may be dreaming of a new dog bed but mum certainly isn’t
- DO make sure you buy a quality bunch of flowers – no one likes a droopy petal
Top don’ts from mums this Mother’s Day
- DON’T leave her with an untidy house – remember a wise owl once said, “a messy home is a messy mind”
- DON’T spend the day on your phone – social media isn’t going anywhere
- DON’T leave it until the last minute to plan the day – mums can tell when you’ve rushed
- DON’T buy a thoughtless present – she doesn’t want a pair of support pants from you, that’s just weird
- DON’T take her out for lunch instead of cooking – a little effort goes a long way